Elizabeth Luhova

Elizabeth Luhova is a social-media marketer. On her own pages she introduces herself as a marketer, a strategist and a mentor for experts, and her TikTok adds one line of biography: a marketer from Kyiv who moved to Canada.

Her promise fits in a sentence on Instagram — she helps experts build a steady flow of clients. On her intake questionnaire she signs herself "наставник експертів і власниця SMM-агенції", a mentor to experts and the owner of an SMM agency, and says her subject is earning through social media rather than simply "running a page".

In that same questionnaire she writes about where the craft came from: she once ran her father's business and built its processes from the inside, then grew her own agency, which she says carried up to ten projects at a time across different niches.

The way in is a diagnostic. The form asks about the niche, the current number of clients, the level of experience and the problems in the way — Instagram and Facebook algorithms, no strategy for the page, Stories, reels, targeted advertising, followers who never turn into buyers. Then comes a session on Zoom of roughly two hours, where she goes through the blog, points out where the money is being lost and gives the steps to fix it. She also invites people to write to her Instagram direct instead of waiting for a slot.

In September 2025 the Ukrainian Festival in Lanark County thanked her by name among its content creators, in a post for the photographers, videographers and bloggers whose photos, videos and reels carried the day beyond the park.